LinkedIn Event and Webinar Marketing

200 Registrations. 12 Attendees. We Fix That.

Most LinkedIn webinars fail at sign-up. The invite does not speak to the right person. linkedin marketing webinars fail when the campaign is built around the topic, not the problem. We build around the problem.

LinkedIn Event and Webinar Marketing

The Real Problem

You ran a LinkedIn webinar last month. 34 signed up. 11 showed. Zero became clients.
The webinar was not the problem. The problem was how it was pitched and who saw it. The sign-up page read like a company notice. The LinkedIn posts sounded like an invite to a meeting. Linkedin event marketing fails when the campaign treats the webinar as content, not as a way to win clients. We treat it as a way to win clients, from the first post to the last follow-up.

Benefits of LinkedIn Marketing Webinars

Registration First, Content Second

Sign-Ups First, Content Second

The sign-up page, LinkedIn posts, speaker brief, live plan and follow-up after the event: each linkedin marketing webinars stage does a different job. We plan all six before we write a post.

Mapped to the Buyer Who Would Attend

Built for the Buyer Who Would Attend

A thought leadership webinar and a product demo need different ways to get sign-ups. We build linkedin event marketing campaigns around what makes your buyer say yes, not around your calendar.

Every Touchpoint Has One Job

Every Touchpoint Has One Job

LinkedIn posts, the Event page, connection requests, email follow-up and retargeting each play a different role in filling seats. We build plans where every channel has one clear sign-up job.

Campaigns That Run Past Invite Day

Campaigns That Run Past Invite Day

Most webinar campaigns run for two days before the event. We build linkedin marketing webinars with four weeks of promotion. Then we follow up after the event to turn people who came into clients.

Every Registrant Tracked to Pipeline

Every Sign-Up Tracked to Sales

Sign-ups, the share who attend, how engaged they are, DM replies after the event and sales leads: we track every number. You know what your linkedin event marketing plan does for revenue.

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Your Webinar Has Seats. They Should Be Filled. with our Team

Tell us your webinar topic and who you want to attend. On the first call, we'll tell you what the campaign needs to fill the sign-up page.

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Our Process

1
Check Past Sign-Ups & Find the Gaps

WEBINAR AUDIT

Check Past Sign-Ups & Find the Gaps

We check your linkedin marketing webinars: past sign-ups, how many showed up, how good the sign-up page is and how you promoted it. Most webinars have three to five gaps before we write a brief.

2
Know Who Should Attend & Plan the Sign-Ups

PLAN & SHAPE

Know Who Should Attend & Plan the Sign-Ups

We define who should attend, how the sign-up page pitches it, the LinkedIn posts and the follow-up after the event. Every linkedin event marketing choice ties back to a sign-up or a sale.

3
Sign-Up Page, Posts & Follow-Up Copy

CREATE & WRITE

Sign-Up Page, Posts & Follow-Up Copy

We write your sign-up page, LinkedIn posts, speaker brief and follow-up emails. Every linkedin marketing webinars piece is made to get the right person to sign up and take a next step.

4
Promote on LinkedIn & Watch Sign-Ups

PROMOTE & MANAGE

Promote on LinkedIn & Watch Sign-Ups

We run the LinkedIn promotion, watch how fast people sign up and run the follow-up after the event. We check each linkedin event marketing campaign against the sign-up and turnout goals we agreed.

5
Report After the Event & Track Sales

SCALE & REPORT

Report After the Event & Track Sales

After the event: sign-ups, turnout and sales leads. What works, we repeat. What stalls, we cut. Your linkedin marketing webinars report shows the full picture after every event.

Why Choose Our LinkedIn Marketing Webinars

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LinkedIn Webinar Experience: Every Category

LinkedIn Webinars for Every Kind of Business

We have run linkedin marketing webinars campaigns for SaaS firms, service firms, edtech brands and management consultants. In each one, something different makes people sign up.

Registration Page Built Like a Landing Page

A Sign-Up Page Built Like a Sales Page

We build a webinar sign-up page the same way we build a product page. The person who sees the invite has a problem. The page must make them feel this webinar will solve it.

LinkedIn Event Marketing That Fills Seats

LinkedIn Event Marketing That Fills Seats

Most linkedin event marketing campaigns treat the LinkedIn post as the whole promotion. We treat it as the first step. The post earns the click. The sign-up page earns the sign-up.

Built for B2B LinkedIn Audience

Built for B2B LinkedIn Buyers

Linkedin marketing webinars means knowing which topics get people to sign up. It means knowing which post types bring in sign-ups. And it means knowing which follow-ups turn the people who came into clients.

30-Day Registration Guarantee

30-Day Sign-Up Guarantee

Every linkedin marketing webinars firm says it will get you more sign-ups. We promise more sign-ups and more people who show up within 30 days. If not, we run a second campaign at no charge.

Frequently Asked Questions

LinkedIn marketing webinars services cover the sign-up page copy and a set of LinkedIn posts that we write and publish. We also write the speaker brief and plan the live webinar. Then we send email reminders and follow-ups, and report on sales leads after the event. The scope depends on who you want to attend, your topic and your sign-up goal.
A content team builds the webinar. A linkedin event marketing plan fills it. Most content teams treat the LinkedIn post as the whole promotion. We treat it as the first step. Every post, connection request, email reminder and follow-up moves one person forward. They go from hearing about it, to signing up, to showing up, to talking to sales.
The sign-up page plan covers the main pitch, headline, subheadline, benefits, social proof, how we frame the speaker bio and a reason to act now. We write the page to win sign-ups, not to list an event. A page that reads like an event listing gets skimmed. A page that reads like a sales pitch gets sign-ups.
A linkedin event marketing campaign takes five to seven working days to build, from brief to live. This covers the sign-up page copy, LinkedIn posts for the four weeks before the webinar, email reminders and follow-up after the event. If you have less than two weeks before your webinar, we run a faster campaign.
A linkedin marketing webinars plan costs ₹40,000 to ₹4,00,000 per webinar campaign. The price depends on how many assets you need and whether paid LinkedIn ads are included. It also depends on whether follow-up after the event is part of the work. We set the scope once we know your sign-up goal and who should attend. If your budget and goal do not match, we tell you.
We measure linkedin event marketing campaign success against goals we agree on. We track sign-ups, turnout, how engaged people are during the webinar, DM replies after the event and sales leads. We track every person from sign-up to the moment they talk to sales. Sign-ups alone are not the goal. Sales leads are the goal.
We are based in Ahmedabad. We provide linkedin marketing webinars services for brands across Gujarat, India and the world. We build sign-up pages, post on LinkedIn, send emails and report, all online with weekly check-ins. We have run linkedin event marketing campaigns for clients across Ahmedabad, Mumbai and Bangalore.